There is no better gift than a boost of confidence from a SkinBase treatment. Sort your salon Valentine's marketing and let clients know.

Blue Monday is thought of as the most depressing day. With clever marketing you can beat Blue Monday and boost sales at the same time. 

The start of a new year is always a tough one for salons. To avoid empty columns, figure out your strategy and new year marketing plan now.

Looking to attract new clients while engaging existing ones? Create some hype and host a salon event this January.

As the seasons change, your clients need advice on how to change up their skincare routine to battle the elements.  Winter tends to cause dry skin, so nourishing, hydrating skincare is a must.  Recommend the best winter skincare products to combat central heating and blustery winds.

The festive period is hectic, read on for our Christmas marketing tips to help you maximise the value of your clients and have fun.

December is the biggest sales month for retail. Here are our top tips on how to ace your salon Christmas retailing.

The holiday season is the perfect opportunity to maximise business and have fun. Nail your Salon Christmas marketing with our 7 top tips.

Black Friday is a great opportunity to maximise business in November. Read on to find out how to get your salon Black Friday ready!

The festive party season is fast approaching and everyone wants to look their best. Different clients want different things – so how can you keep everyone happy and those columns full? Here's how to prepare your clients for party season.

Winter is a great time to connect with clients. Read on to find out exactly how to with our winter skincare marketing tips.

World Menopause Day was on October 18th, but our menopause discussions do not end there. To remove the stigma and shame surrounding menopause, we need to continually talk, educate, guide and listen. Having the right knowledge will allow you to support clients, friends, family or even yourself when it comes to menopause. We asked our…