How to generate more income from your beauty business 

Your columns are fully booked, fantastic! You are packed out and that’s great, but where do you go from here? Now is the time to take a look at your business and see where you can make changes to generate more income – even with a full column.

Download Professional Guides

Your columns are fully booked, fantastic! You are packed out and that’s great, but where do you go from here? Now is the time to take a look at your business and see where you can make changes to generate more income – even with a full column.


Start Earning With a Free 2 Week Trial

Increase Your Client’s Average Spend 

Retail 

Retail could (and should) be a big part of your business. It’s a way to make residual income without costing you any more time. Recommend your products. Remember it’s not selling if you know it can help your client to improve their skin. Talk to them about why they need it and how they will benefit.

Ditch the Treatments that aren’t Profitable 

Work out the costings/profit of each treatment and work out how much you earn per hour with this treatment. Is it time to get rid of the least profitable treatments? (Only if you can. If they are your bread and butter, then work to improve the retail so that these treatments are worth more to you. If it’s nails – Retail cuticle oil, polishes, nail files, hand creams).

Introduce more High-Profit Treatments to your Business

This is a great way to increase your profits. Look at what you already offer.

Which treatments could compliment this? Do you enjoy doing facials? Why not introduce Microdermabrasion to compliment these? The age of your client demographic might also affect which treatments they choose. What is their disposable income like? What are their skin concerns? Consider these when deciding what to introduce.

Become an Expert and Command a Higher Price

Choose an area you are already passionate about. Think about the treatments or training you can do to become an expert in this area. Becoming more targeted can work in your favour. Finding a niche that sets you apart from competitors will ensure repeat bookings. There is nothing wrong with offering a variety of treatments – but becoming known for one particular area can help you charge a higher rate and generate more income.

Stay Profitable

Often considered recession-proof, salons can generate more income in several ways. The only thing standing in your way is – you – as the owner having a limited creative and marketing strategy. By creating the right salon culture (supported by effective marketing), you will see an increase in traffic and customer loyalty. Both will lead to increased revenue.


Order Yours Here

Book a FREE trial

Two week free trial with training. Introduce the award-winning SkinBase microdermabrasion.

BOOK NOW

Sign Up for your FREE SkinBase Microdermabrasion Trial

  • Complete the form and we will be in touch with more information shortly, feel free to email us at [email protected] or call us on 01782 770810.

  • By completing this form you are agreeing to receive information from SkinBase™ by email.
    SkinBase collect your data in this form in order to respond to your enquiry. We value your privacy. Your data will be held securely and never passed to anyone else. Our privacy policy.
  • This field is hidden when viewing the form
  • This field is for validation purposes and should be left unchanged.

Book a Trial of SkinBase™ Collagen Lift

  • Complete the form and we will be in touch with more information shortly, feel free to email us at [email protected] or call us on 01782 770810.

  • By completing this form you are agreeing to receive information from SkinBase™ by email.
    SkinBase collect your data in this form in order to respond to your enquiry. We value your privacy. Your data will be held securely and never passed to anyone else. Our privacy policy.
  • This field is hidden when viewing the form
  • This field is for validation purposes and should be left unchanged.
unwanted hair removal results SkinBase IPL legs treatment January Hayami Cosmeticsunwanted hair removal results SkinBase IPL legs treatment January Hayami Cosmetics
Intense Pulsed Light, Unwanted Hair

Hayami Cosmetics

Client Testimonial: “Jodie is extremely professional and knowledgeable throughout the IPL treatment sessions. She explains the process and what to expect so that you are put at ease from the first consultation. During my IPL sessions, Jodie marked up the areas and avoided any moles or damaged skin, then preps using the cooler handle before a light shot. The light shot itself really doesn’t hurt, it’s done in seconds. The fact the skin is cooled first makes this an easy process to tolerate. I genuinely didn’t feel in pain at all and Jodie applied a lovely aloe balm to soothe the skin straight away. If anything I felt my appointments were more of a therapy as I knew I would be hair free come my holiday. After each session I came away feeling the progress getting better and better and by week 5 there was hardly any hair growth. I didn’t feel the need to shave anymore. I felt more confident and there is much less maintenance at home now which means I have more time for other things. I would highly recommend IPL hair removal by SkinBase and with Jodie as she made me feel at ease from the moment I asked about it and the difference it makes is life changing for someone who wasn’t so confident in her skin. I can’t wait for Summer and my holiday. Thanks Jodie & SkinBase.”