Would You Offer a Guarantee on Treatments? 

It’s an unfortunate situation to find yourself in but, from time to time, there will be the odd customer who isn’t happy. Whether that’s with the treatment or with the service provided. If this is something that has happened to you, how did you deal with it? If it hasn’t happened to you, how do you imagine that you would deal with it? No one wants their customers to complain but when they do, it’s important that it’s handled professionally and sincerely. After all, you can’t please all the people all of the time. You do however want your customers leaving your salon feeling happy. While there are ways to deal with complaints, offering a money back guarantee from the outset can really reinforce a level of trust in your services. This incentive is rather old school but it’s been successful in drawing in and retaining customers for many years. Reduce the ‘Risk’ Offering a money back guarantee on your products and services will instil confidence in what you offer. After all, if your salon is great, why would you ever need to give a customer their money back? What thousands of other businesses have discovered over time is that the money back guarantee option reduces the perceived risk of the product. It is rarely ever challenged by customers. While it may be more appealing to offer a money back guarantee to existing loyal customers, it can, in fact, be used as a highly effective marketing tool to potential new…

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It’s an unfortunate situation to find yourself in but, from time to time, there will be the odd customer who isn’t happy. Whether that’s with the treatment or with the service provided. If this is something that has happened to you, how did you deal with it? If it hasn’t happened to you, how do you imagine that you would deal with it?

No one wants their customers to complain but when they do, it’s important that it’s handled professionally and sincerely. After all, you can’t please all the people all of the time. You do however want your customers leaving your salon feeling happy. While there are ways to deal with complaints, offering a money back guarantee from the outset can really reinforce a level of trust in your services. This incentive is rather old school but it’s been successful in drawing in and retaining customers for many years.

Reduce the ‘Risk’

Offering a money back guarantee on your products and services will instil confidence in what you offer. After all, if your salon is great, why would you ever need to give a customer their money back? What thousands of other businesses have discovered over time is that the money back guarantee option reduces the perceived risk of the product. It is rarely ever challenged by customers.

While it may be more appealing to offer a money back guarantee to existing loyal customers, it can, in fact, be used as a highly effective marketing tool to potential new customers. When someone wants to try a new treatment for the first time, they may be concerned that it’s not for them. Studies show that if a salon offers an incentive such as a money back guarantee, the potential new customer feels more confident in making the purchase.

Increased Level of Trust

When you offer a guarantee of any kind, customers tend to be impressed by the fact that you stand behind your product. They generally aren’t considering that they might get their money refunded. Simply put, the fact that you’re offering a money back guarantee has to mean that the product works well. Particularly, if you operate in a market that’s already full of other companies offering similar products and services. A money back guarantee scheme is a great way to stand out from the crowd and emphasise your brand.

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unwanted hair removal results SkinBase IPL legs treatment January Hayami Cosmeticsunwanted hair removal results SkinBase IPL legs treatment January Hayami Cosmetics
Intense Pulsed Light, Unwanted Hair

Hayami Cosmetics

Client Testimonial: “Jodie is extremely professional and knowledgeable throughout the IPL treatment sessions. She explains the process and what to expect so that you are put at ease from the first consultation. During my IPL sessions, Jodie marked up the areas and avoided any moles or damaged skin, then preps using the cooler handle before a light shot. The light shot itself really doesn’t hurt, it’s done in seconds. The fact the skin is cooled first makes this an easy process to tolerate. I genuinely didn’t feel in pain at all and Jodie applied a lovely aloe balm to soothe the skin straight away. If anything I felt my appointments were more of a therapy as I knew I would be hair free come my holiday. After each session I came away feeling the progress getting better and better and by week 5 there was hardly any hair growth. I didn’t feel the need to shave anymore. I felt more confident and there is much less maintenance at home now which means I have more time for other things. I would highly recommend IPL hair removal by SkinBase and with Jodie as she made me feel at ease from the moment I asked about it and the difference it makes is life changing for someone who wasn’t so confident in her skin. I can’t wait for Summer and my holiday. Thanks Jodie & SkinBase.”