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The SkinBase™ Business Blog

Want to maximise the profits in your beauty salon business? Let SkinBase™ show you the way, with dedicated advice for beauty professionals right here in the SkinBase™ blog.

Rethink Your Business
Beauty Business

Run Ragged? Too Busy? Time to Rethink Your Business!

Being ‘too’ busy is a fantastic situation to be in, no doubt. But if you have all the work and no time, how do you plan on fitting in more clients and making more money? If you’re already on top of retail and getting it retail right (see our previous blog – link), then we would recommend taking a look at the services you offer and streamlining these or considering specialising in an area to maximise profits. But what exactly does this mean?

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May Awareness Days
Beauty Business

May Awareness Days and Key Dates for the Diary

As we remain in lockdown keeping your presence on social media during this time is really important. Make sure clients know you are still here. We’ve got some good ideas for you and a few resources that we think are well worth taking a look at if you have the time at the moment.

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survey
Beauty Business

Survey says? Questions you can ask your clients to engage with them online

It can be tricky to come up with interesting content while the salon is temporarily closed. Clients still want to hear from you though and it’s important to maintain your online presence. As well as funny memes and sharing information about your treatments you could post a few fun surveys. These are great to gauge what your clients are missing, loving and looking forward to! Use these as an opportunity to do a little bit of market research too.

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April Key Dates
Marketing

April Key Dates and Awareness Days

Upcoming awareness days – We still want to maintain a presence on our business pages during this time and there are lots of awareness days in April that you can use to help you to simply touch base with clients and generate some interaction on your page.

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