The SkinBase™ Business Blog

Rebooking clients should be a priority. Discuss rebooking during a salon visit. It is beneficial to both parties and an easy way to increase income.

Thee votes were counted, and the winning June Transformations were crowned. Let’s take a look at some of the fabulous non-surgical treatments. IPL, Microdermabrasion, and Collagen Lift treatments have been transforming clients all month.

If you’re only focused on the young demographic you are missing out on an excellent opportunity – the over 45s. With an average life expectancy of 80 this is the fastest growing segment of society! Salons neglect them because they find it hard to target them. They are actually an extremely lucrative (and growing) segment of the market… waiting to be targeted in the right way. So how can we target the over 45s effectively?

The SkinBase Transformation competition is almost over for June, but there’s still enough time to enter your client if you’re quick. Show us how you

Your client wants the best possible results from their treatment – and so do you. This means home care is as important as anything that happens in the salon. So this gives you the perfect opportunity to sell more retail and increase client spend. Get your merchandising perfect to increase your chances of sales. It’s all about visual appeal and grabbing your client’s attention. How do we do this?